The biggest mistake which is generally made by the newbies is that they run after money rather than the value. Business is a long term pact which needs to be handled carefully as you do not get another chance to redo what has already been implemented. When you only run after money then it may lead you towards a wrong decision and a businessman should not forget that he is not only responsible for his own career but he is also responsible for all those people that are working under him, and that is why the position of head is as big as his responsibilities. When you aspire for the value then the main target is the satisfaction of your customers rather than making money out of them. The whole production line has two ultimate ends one who is producing and the other one are the people that buy his products. So, both the ends are depended on each other when things are right from one’s side then another one also works well.
For smooth operation of any business it is highly important to satisfy the customers because unless they feel satisfied they are not going to buy any of your product unless or until it is available at very cheap price, and then too it is not confirmed that they will try. There are numerous ways that can be used to increase your product’s goodwill as your products imagine is ultimately going to define yours in market so as long as your product has good imagine you do not have to worry about finding customers for it but if are busy in making money then there are chances that you will lose the faith of your customers in your product which will reduce its sale. As long as you are concerned about the value you do not have to worry about finding customers which will ultimately make you a great profit whereas if you will run for only money then one day you will be left with nothing.
To maintain a good image you just have to make your customers assure that they are your first preference and you will initiate surveys for your products so that you can make the required changes. Surveys helps a lot in ensuring a good image in the market as it helps in making changes as per the need and assures your customers that whatever you do is ultimately for their benefit, in both the cases the one which is getting benefited is you and your company. The competition has gone so high that you have to use some or the other way to attract maximum to maximum people and turn their concern onto your products especially when you have high competition of the same product. When you sell those products which already have many producers other than you then number of customers also reduces and it is the goodwill which helps in having the maximum percentage of customers.